Carl Jones's latest article on how banning ads is an advertising technique so that the resulting earned media gets the ad more eyeballs than if it ran without the ban.
The article appears in the Online Magazine The Drum, click here to read.
Carl's masters thesis has just been published in Germany by the respected academic company Springer. Available on Amazon & Google books.
Click here for the link, or search for it on Amazon or Google Books
#visualActivism research using Advertising Tools & techniques was presented by Carl W. Jones at the Researcher Network in London June 20th #universityOfWestminster #pradv #elcrayolas
More info on the conference click here , Carl is also a member of CREAM: The research network at the University of Westminster.
Please enjoy my first 'opinion piece' that has just been published in amazing online magazine: The Drum. Thanks to PR department at Uni of Westminster.
Saturday Nov 4 2017: Carl W. Jones delivers his research paper “Encoding a personal brand through semiotics. A case study” at the Global semiotic & design conference in Lesmos Cyprus at the Cyprus University of Technology,. #elcrayolas
Carl W. Jones presenting his recent research into Personal Branding at ICSVC Design & Semiotic conference in Cyprus.
Saturday 4th November 2017 at the 3rd International Conference & Exhibition on Semiotics and Visual Communication Carl W. Jones will deliver his most recent research into Personal Branding and encoding messages through design. This event will take place from the 3rd to the 5th of November 2017 at the Cyprus University of Technology, and is being organized by the Cyprus Semiotics Association together with Cyprus University of Technology. Jones speaks on Saturday 5th at 12pm. https://www.icsvc-conference.com
MADMEN & MADWOMEN a panel discussion with Graduates of PR & Advertising course Chaired by Carl W. Jones held at the University of Westminster's School of Media/Arts/Design #uow #pradv #pradvAlumni
MADMEN Y MADWOMEN una mesa redonda con graduados del curso de relaciones públicas y publicidad, presidido por Carl W. Jones en la Universidad de Westminster en #londres
'Advertising tools and techniques appropriated to construct the global brand Mr. Clean' by Carl W. Jones is now available on https://www.academia.edu/32838628/ADVERTISING_TOOLS_AND_TECHNIQUES_APPROPRIATED_TO_CONSTRUCT_THE_GLOBAL_BRAND_MR._CLEAN