Listen on Apple or Spotify, links below:
Apple https://podcasts.apple.com/ie/podcast/episode-3-carl-jones-creative-director-senior-lecturer/id1541605641?i=1000515443236
Spotify - https://open.spotify.com/episode/28q35BauauUSCmtuk1Xo6I
Flaneur looking through life's window
How important are insights in triggering great creative ideas? Neil, our CEO and ‘semi-retired planner’, speaks to Carl Jones, an award-winning creative director, about the role insights play in behaviour changing ideas. Consumer insights come from a more people-focused model of marketing and advertising and have the potential to change behaviours for mutual benefit. Tune in to find out how brands and businesses can avoid vanilla insights, and top tips on insights that make a difference.
Listen on Apple or Spotify, links below: Apple https://podcasts.apple.com/ie/podcast/episode-3-carl-jones-creative-director-senior-lecturer/id1541605641?i=1000515443236 Spotify - https://open.spotify.com/episode/28q35BauauUSCmtuk1Xo6I
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Talking about my fave subjects at La Ibero university in Mexico City #racism #classism #advertising
Hablando de mis asignaturas favoritas en la Universidad La Ibero en la Ciudad de México #racismo #clasismo # publicidad # descolonización # descolonización #mexico #ibero Gracias a HeyHuman Agencia de publicidad por la discusión reflexiva sobre #insights y #consumerInsights en #publicidad , mira este espacio ya que el podcast saldrá pronto!
Thanks to HeyHuman Ad Agency for the thoughtful discussion on #insights and #consumerInsights in #advertising Podcast is coming out soon! Excited to be part of this Flash symposium put on by Ryerson & York Universities Communication & Culture Masters and PhD courses in Toronto. I presented my latest research “How activist art can decolonize advertising.” using examples of ‘ El Crayolas Project.’ Racism & Classism in Mexican Advertising’ and my latest into ‘Decolonising Advertising.’
#VisualActivism #art #advertising #AdvertisingForTheHumanGood #decolonisingAdvertising #mexico #publicidad #racism One of the UK's leading Ad agencies HeyHuman, along with Social Media Week invited yours truly to discuss Advertising and creativity in this Episode ‘Creativity in Advertising’
“There are a lot of common misconceptions and myths about creativity. How do we define creativity and what is it to be creative?” Check it out here: https://smw.plus/episodes/creativity-in-advertising/. or here https://www.youtube.com/watch?v=X0RjUn47g5Q Carls discuses his Art Through Research method as applied to his current PhD Research at the Royal College of Art on Decolonizing Advertising; along with his Masters research into Racism & Classism in Mexican Advertising. See the talk by clicking Here The talk was on Dec 9 200 at the Plymouth College of Art on zoom to a variety of UG students
En los últimos meses diversas marcas han mostrado su solidaridad con el movimiento Black Lives Matter a través de su publicidad. Si bien las marcas están posicionándose al respecto, la industria que trabaja detrás de estos mensajes también necesita ser interpelada. Aunque esto rara vez se plantea en el campo de la publicidad, es algo que debe hacerse. Ler aqui
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April 2024
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